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"Terra Cruda" describes one of humankind’s earliest architectural materials: raw earth, packed together as walls and floors or shaped into sun-baked bricks. In use for millennia, terra cruda not only fosters a connection between the built world and landscape, but also creates a shared sense of culture across generations. The Terra Cruda Collection by Signature Flooring draws its inspiration from the rugged, natural textures and accumulative layers of these earthen forms.
Installation/Maintenance
Crafted for hospitality, designed for designers. Our carpets combine lasting durability with elevated aesthetics—bringing comfort, performance, and creative flexibility to every space.
From first fiber to final finish, every Signature carpet is thoughtfully engineered to bring design visions to life with lasting precision. Our vertically integrated process—including in-house yarn extrusion, tufting, dyeing, and coating—ensures consistent quality and performance tailored to the demands of hospitality and senior living spaces.
At Signature, we create innovative, high-performance flooring that elevates the spaces where people live, work, and connect. Guided by craftsmanship and service, we’re committed to responsible manufacturing and continuous progress toward a more sustainable future. Every step— from thoughtful design to transparent reporting—brings us closer to meeting the evolving needs of our customers, our industry, and our shared world.
